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Wonderful Pistachios are a brand of pistachios manufactured by Paramount Farms.
Wonderful Pistachios are advertised with a TV campaign called "Get Crackin'", featuring various well-known celebrities showing off how they crack Wonderful Pistachios. Kermit the Frog appears in a 2011 "Get Crackin'" ad as a promotional tie-in with The Muppets. "Kermit does it 'cause he's green", according to his ad, showing off the green color of the pistachio and the "green" biodegradable container (shell) that the pistachios come in.
The ad ended with a voiceover announcing The Muppets in theaters "this Thanksgiving."
The commercial debuted on September 18, 2011 during the 63rd Annual Primetime Emmy Awards. The commercial is also set to run during the season premiere of Dancing with the Stars and in the weeks leading up to The Muppets's theatrical and home media releases.[1]
Some other fictional celebrities who have appeared in Wonderful Pistachios ads have connections to the Muppets, including Mr. Bill of Saturday Night Live and Charlie Brown and Lucy of Peanuts.