In 1993, Buena Vista Home Video included free plastic digital watches with the purchase of The Muppet Movie and The Great Muppet Caper on home video. The watches were decorated with drawings of Kermit the Frog, Miss Piggy, Fozzie Bear and Gonzo, in costumes from the movies.
A commercial was also made for the offer. Using footage from the films and of children wearing the watches, Fozzie sang a variation of The Muppet Show Theme. Instead of singing the usual lyrics, Fozzie sang about the video-and-watch offer. A shot of The Muppet Show audience was also used.