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Dream, Save, Do: Financial Empowerment for Families is an multimedia, international initiative created by Sesame Workshop and MetLife. Partnering 2009, the two organizations announced in November 2013 a new five-year initiative with the goal to "advance financial capability among low and moderate-income families with young children throughout the world." The initial media elements of the initiative rolled out two years later in November 2015.
The initiative uses well-known Sesame Street characters (Elmo, his parents Louie and Mae, Grover and Cookie Monster), as well as characters from the co-productions the initiative is used in, including Bel (of Brazil's Vila Sésamo), Lola (Mexico's Plaza Sésamo), Chamki (India's Galli Galli Sim Sim) and Lily (China's Zhima Jie: Da Niao Kan Shijie). Online videos and games and produced in each country using the characters in the local language, which are then redubbed in for the other countries.
O Desafio do Elmo, a Brazilian animated series, is connected to the initiative.
Happy Birthday, Elmo
We Can Do It
Elmo's Needs and Wants
- Spanish initiative site with games and videos
- Launch videos: Brazil - , India