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'''CBS Toys''' is a toy company that produced ''[[Sesame Street]]'' toys from 1973 to 1984, under a number of labels -- Child Guidance, Gabriel, Gym Dandy, Wonder and Ideal.
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'''CBS Toys''' is a toy company that produced ''[[Sesame Street]]'' toys from 1973 to 1984, under a number of labels, including Child Guidance, Gabriel, Gym Dandy, Wonder and Ideal.
   
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In 1978, CBS Toys acquired [[Questor]], which had been producing ''Sesame'' toys under the Child Guidance label. CBS Toys continued the ''Sesame Street'' Child Guidance line until 1985, when CBS was purchased by [[:Category:Hasbro|Hasbro]]. By 1986, CBS Toys products were being released under Hasbro's [[:Category:Hasbro|Playskool]] label.
CBS Toys was purchased by [[Hasbro]] in 1985, and by 1986, CBS Toys products were being released under the Playskool label -- including the [[Cookie Monster Puzzle Clock]] and the [[1-2-3 Sesame Street Playset]].
 
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<gallery captionalign="left">
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Cbs1979catalog.jpg|Front cover of the 1979 Child Guidance catalog
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Cbs1984catalog.jpg|Front cover of the 1984 Child Guidance catalog
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</gallery>
 
[[Category:Licensees]]
 
[[Category:Licensees]]

Revision as of 00:05, 9 February 2014

CBS Toys is a toy company that produced Sesame Street toys from 1973 to 1984, under a number of labels, including Child Guidance, Gabriel, Gym Dandy, Wonder and Ideal.

In 1978, CBS Toys acquired Questor, which had been producing Sesame toys under the Child Guidance label. CBS Toys continued the Sesame Street Child Guidance line until 1985, when CBS was purchased by Hasbro. By 1986, CBS Toys products were being released under Hasbro's Playskool label.

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