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CBS Toys

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CBS Toys is a toy company that produced Sesame Street toys from 1973 to 1984, under a number of labels, including Child Guidance, Gabriel, Gym Dandy, Wonder and Ideal.

In 1978, CBS Toys acquired Questor, which had been producing Sesame toys under the Child Guidance label. CBS Toys continued the Sesame Street Child Guidance line until 1985, when CBS was purchased by Hasbro. By 1986, CBS Toys products were being released under Hasbro's Playskool label.

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