Being Green (video)

Produced by:	Genius Entertainment
Release Date:	April 7, 2009
Discs:	1
Region:	1

Being Green is a Sesame Street home video about environmentalism.

Mr. Earth (Paul Rudd) hosts Sesame Street's first "Earth-a-Thon." Abby Cadabby, in an attempt to help Elmo be more "green," accidentally turns him the color green. When Abby has a hard time turning back, he begins to sing "It's Not Easy Being Green," until Mr. Earth convinces him that "It Can Be Easy Being Green."

Telly, Rosita and Cookie Monster are volunteers standing by the pledge phones, one recurring caller of whom is Oscar the Grouch. After several hours, Cookie Monster can't bear not having eaten any cookies while taking calls, and eats his phone instead (with results similar to his misfortune while writing to Santa in Christmas Eve on Sesame Street).

As the 24-hour Earth-a-Thon comes to a close, Elmo and Abby have learned lots of different ways to "be green." The cast ends the program singing "Earth Rocks!"

Segments

Cartoon: "Little Hands"
Song: "Best Friends"
Film: Kids from South Africa take bottles to be recycled
Song: Jerry Nelson sings "Papermaking Song"
Film: Two kids from South Africa learn how to make a school bag from plastic bags
Film: A child from Turkey talks about how in Turkey a tree is planted for every child
Cartoon: Kids plant a tree (with voice-over by Elmo)
Film: Kids show a garden in the city
Film: The Cleaning Team cleans up litter on a beach (narrarated by Elmo)
Cartoon: A child says that all living things need clean water to live and grow
Song: "The Save Game"

Specifications

A Bonus Feature is accessible via DVD-ROM: "Earth-Friendly Fun!" is 16-page PDF file with excerpts from Let's Help the Earth, Grover's 10 Terrific Ways to Help Our Wonderful World and Animals All Around!
Printed on 100% post-consumer recycled paper or cardstock. Printed with soy-based ink. Product uses reduced plastic compared to other plastic DVD cases.
Previews: Elmo and Abby's Birthday Fun!, Pirates: Elmo and the Bookaneers, and Bedtime with Elmo.

Promotion

Green Elmo made several appearances to promote the release of the DVD.

April 2nd - Elmo chats with Meredith Vieira and Ann Curry on Today
April 7th - Bonnie Hunt shows Abby and Elmo how to make paper bag puppets on The Bonnie Hunt Show.
April 15th - Red Elmo appeared on Late Night with Jimmy Fallon to promote the DVD.
Green Elmo also appeared in the introduction to the "Go Green Day" playlist on Sesamestreet.org during the week of April 13th.